Recycle NM 2011
Recycle New Mexico is a year-round education and outreach program that will include New Mexico Recycling Awareness Month (November) and America Recycles Day activities and supports targeted community education campaigns.  The proposed 2011 campaign targets are home to the state’s six new collection centers (scheduled to open in the summer of 2011): Deming, Torrance County, Otero County, Gallup, Truth or Consequences and Raton. 

Recycle  New Mexico is part of NMRC’s broader mission of, “leading New Mexico to value waste as a resource,” and its goal of bringing the state’s recycling rate up to the national average of 33% by the year 2012 (currently New Mexico falls well below the national recycling average and has a recycling rate of 14%).  NMRC believes that the time is ripe to increase the state’s recycling rate as New Mexico has had the good fortune of receiving American Recovery and Reinvestment Act funding to build the infrastructure.  The next logical step is to let residents know how, why and where to recycle.  This is best achieved through community-based, grassroots education campaigns strategically tailored for each of the target community’s specific needs.

Click here to learn about Recycle New Mexico sponsorship opportunities.

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